Discover which trends are seen every summer and how you can make them work for you

There are a few styles that we see every single summer and the reason for this is because they’re so fun and flattering. 

So, if you feel like your look has been stuck in a rut for a little while and you’re ready to try something new, keep reading to discover the most popular summer styles and how you can make them work for you.

Nautical or Nice

The nautical trend is made up of mainly stripes, blues and reds and has become a classic and timeless approach to fashion. Capturing the essence of maritime adventures and coastal charm, this trend fuses sophistication with a touch of escapism.

To add a layer of uniqueness to your outfit, opt for our Objchie Patterned Shirt which features a fun, contrasting back. Or stick with a more classic look and team our White Bow Shirt with our Objlisa Slim Pants, or our Natali HW Shorts if you dare to bare your legs!

All About Florals 

Florals bring elements of femininity, freshness, and whimsy to any outfit. Ranging from bold tropical patterns to more discreet pastels, this trend can be altered to suit any personality. Whether incorporated as an accent or embraced as an all-over statement, florals continue to bloom and flourish in summer trends.

We have so many options for the floral lovers out there. A couple of our favourites, new pieces sit perfectly within this category, particularly our Objhasini Wrap Dress and our Long-Sleeved Mini Dress. However, if you prefer a more low-key pattern, our Kamorian Smock Blouse looks great with a pair of jeans, or even just choose to add a fun Daisy Choker to any outfit.

Minimalistic Cool Girl

To instantly look on-trend, confident and modern, choose the minimalistic trend, an elegant and refined aesthetic that will stand the test of time. Do this by introducing clean lines and simple pieces in neutral colour palettes to your wardrobe.

Everyone needs a White Vest as a basic to build around when your outfit calls for something cool and casual. Team this with a pair of Black Paperbag Shorts for a monochrome palette and then start to add your favourite accessories - earrings, bracelets, necklaces... You name it! Alternatively, be done in one swish of a hanger and turn heads in our Objramilla Maxi Dress which is a top, skirt and dress all in one.

Dopamine Dressing

Dopamine dressing is a trend that revolves around the idea of dressing to enhance mood and boost emotional well-being. Bold and vibrant colours or patterns are staples of this style.

As big fans of this trend in particular, you'll often walk into Prink to be greeted by a sea of colour! Some pieces we're loving at the minute are our Boxer Tank Tops that instantly create a laidback, chic look when teamed with a pair of sandals and culottes. Our Crochet Tops are also one way to instantly make you feel like you're living your Mamma Mia fantasy! 

Floaty 'Fits

Floaty outfits bring a feminine and dreamy vibe to any look, creating a sense of lightness and grace with their delicate silhouettes. Floaty dresses, skirts, and blouses are also the perfect choices for warm days as they provide both comfort and style.

Our Oversized Long Sleeved White Shirt is the perfect basic to use as staple piece for all your floaty outfits, especially for more formal events. For something a bit more out-there, we have a range of dresses that fit the bill while also bringing an air of excitement to your look. For example, our Jona Green Shirt Dress and our Long-Sleeved V-Neck Midi Dress.

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